After sending a proposal, follow up by confirming the decision process rather than asking whether the recipient ‘had a chance to look.’ Reference the business goal, answer likely questions, and offer a clear review path.
Table of Contents
How to approach it
- Wait for the review window you discussed, then point back to the proposal date and the outcome it supports.
- Surface the most likely decision question—scope, timing, budget, or ownership—and offer to clarify it.
- Ask for the next step: a review call, a revised option, or a decision date. If priorities changed, ask directly so you can close the loop respectfully.
Useful wording examples
- I’m following up on the onboarding proposal sent Tuesday. The main decision is whether to start with the 50-user team or the full rollout.
- Would a 20-minute review Thursday help, or should I prepare a smaller first phase?
Copy-and-adapt template
Subject: Next step on the [project] proposal
Hi [Name],
I’m following up on the proposal sent [date] for [outcome]. The main decision is [scope/timing/budget question]. Would a short review on [option 1] help, or should I prepare a smaller first phase?
Best,
[Your name]
What to avoid
Do not attach a new version every time you follow up. Change the proposal only when the buyer gives you new information.
Related email guides
For the broader framework, see How To Write A Winning Proposal Email For A Logistics Partnership. You may also find Follow Up Email No Response useful for the next step.